Although we’ve talked about it before, enterprise integration, as we call it, is a critical part of App47’s ability to scale quickly while still looking like a tailor-made solution.

We hinted at this last week in our post about how App47 appears built to fit your business, despite the fact that the same core foundation behind the curtain is utilized from deployment to deployment.

When we say enterprise integration, what we really mean is tightly integrating App47 into the enterprise environment—rather than building a one-off, custom solution. By keeping 95% of the product the same and customizing that last 5% to better integrate it into the company in question, we can scale quickly and keep a reliable core product while still adapting App47 to specific, individual needs.

The end result feels a lot like a custom solution, but without the cost and tedious process of building something from the ground up for each customer. What this means is that you end up with a solution tailor-made to fit your business, but without the costly additional expense of building a new product from the ground up. 

A few areas where we do a lot of what we’re calling enterprise integration are authorization, authentication, and onboarding needs—which tend to be quite unique to each of our customers. Most enterprises have a unique way of identifying which employees should have access to which apps or features, and how they get to them. This would make a one-size-fits-all solution unsuitable, and requires us at App47 to customize the product to our customers’ needs.

Imagine, for instance, a typical onboarding situation: an employee downloads a mobile app from the App Store, authenticates their credentials, and starts the onboarding process. On the back end, we would integrate with the application to see who the employee is, connect that with Active Directory, and see what they should and should not have access to. Our integration with AD creates a streamlined authentication and onboarding process that works seamlessly with a company’s existing infrastructure.

Onboarding is just one example of many ways we use enterprise integration. Our integration with the Volume Purchase Program is another. Regardless of the feature, the key takeaway here is that we will work with you to ensure our product is seamlessly integrated with your backend to make onboarding, app licensing, and more easy for all parties involved.

We’ll talk next week about embedded app stores. Want to start a conversation about how your business can use App47? Contact us at to get the conversation started!