Frequently Asked Questions

Answers to frequently asked questions about App47’s mobile application management (MAM) solutions and the enterprise mobility industry.

What is Mobile Application Management (MAM)?

Mobile application management (MAM) is the management of software and services responsible for controlling access to mobile apps used in business settings on company-provided mobile devices as well as “bring your own device” (BYOD) environments. App47’s MAM solutions give companies the power they need to optimize the mobile user experience for all their users while maintaining security and providing other value added services.

What is enterprise mobility management (EMM)?

Enterprise mobility management (EMM) is the name given to the set of people, processes, and technology for managing mobile devices, applications, and services in a bring your own device (BYOD) business environment. As more workers have bought smartphones and other devices into the workplace and have sought support for using them, EMM has become increasingly significant. Enterprise mobility management solutions can help an organization do everything from configure devices to distribute apps to enforce security protocols. Contact App47 to see how our enterprise mobility management solutions can help streamline your organization and improve the success of your mobility strategy.

What is a bring your own device (BYOD) environment?

Bring your own device (BYOD) refers to employers permitting employees to bring their personally owned mobile devices, tablets, and smart phones to the workplace to use in doing their jobs. The devices and applications running on the devices are allowed to access privileged company information and websites and therefore device and mobile app security are of utmost importance in a BYOD environment.

What is mobile device management (MDM)?

Mobile device management (MDM) refers to the enterprise administration of mobile devices, smartphones, tablet computers, laptops and other computers across a company. MDM can be a combination of software and hardware used by businesses to monitor, manage, and secure employees’ mobile devices that are sometimes widely varied in mobile operating system and service provider. In a BYOD environment, employees usually don’t want their employers to have complete control of the devices they own, which is why App47 advocates a mobile application management (MAM) approach.

Related article: MAM: A Lot More Than an MDM Add-On