We’re already over a week into the New Year. Time really flies, doesn’t it? In light of the many millions of people all around the world who are using this time as an opportunity to get more fit, or lose weight, or be more kind to people, we thought it might be fun to put together some New Year’s Resolutions for App47 as a company.

As a mobile application management company, it probably wouldn’t make sense for us to tell all of our readers that we’re striving to run more in 2015. What we can tell you are a few other things about how we hope to operate throughout this New Year:

  • Be more aggressive with our marketing spend. This year, we’d like to take more risks when it comes to marketing (and R&D). While the market really wasn’t there before, it’s started shaping up and gaining some momentum. With that happening, we’re going to strive to be less conservative with our spend so that we can really capitalize on all the great stuff happening in EMM today.
  • Upgrade our technology. App47 is almost 4 years old, and we’re due for a technology update. This year, customers can expect to see a number of things, including a handful of new features. On the backend, we’ll also be working to ensure better performance, sustainability, and cost effectiveness. Staying with the times means making sure technology stays up-to-date, and we’re devoting a good bit of effort to doing just that.
  • Become even more security-focused. Finally, we’re also in the process of developing even more security features for our EMM solutions. Our platform is already very secure, but we want even more security features to fit the growing concern about security. This resolution applies to other businesses, too: if you don’t know where you stand on security, now is the time to make sure you’re giving it the attention it deserves.

Resolutions don’t have to be complicated to be good, and we like to think that’s exactly where we fall with these goals for the New Year. We already know we’re ready for 2015, but we’re always taking small steps to improve our customer experience and our product. You can hold us to these resolutions, too! At the end of the year, we’ll check in and review how far we’ve come with the resolutions we set today.

We know we’re not the only ones in the space making a point to ramp up for 2015. If you have any resolutions you think we should be focusing on, or if you’d like to share a resolution of your own, contact us directly through the comments, or via our Twitter feed @App47. We’d love to hear from you!