A few weeks back, we released, The Meaning of MAM, the first eBook in our Understanding MAM series. We were planning to hold the second book back until the end of April, but we had such positive response to that initial release that we decided to make MAM in Action available immediately! It’s subtitled “How Big Companies & Government Agencies Benefit from MAM”. As you’d expect, it takes a close look at the challenges these larger organizations face when building, distributing and maintaining their own mobile apps. Everyone shares the desire to benefit from mobility; and there’s an urgency to go mobile quickly and effectively. But going mobile is just the beginning. For optimal effectiveness, those apps demand smart management. Without it, an enterprise mobility strategy will do more harm than good, turning your users away from the advantages of mobile. Definitely not the intended effect! Get smart on what it takes to understand the complete enterprise mobility lifecycle, and learn how Mobile Application Management can be the key to enterprise mobility at its most effective. Download MAM in Action – How Big Companies & Government Agencies Benefit from MAM today!
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